- Why Should I Stop For YOU?| Leave a Comment
You have to love promotions during these economic times. It seems like no matter which way you turn, there is a street team enticing you to try something, engage, and win a cool prize. Sure, creating a personal connection with a brand is great, but is it authentic? As a native New Yorker, I guess [...]
- IKEA Design FAIL….Verdana? Really?| Leave a Comment
Working in advertising, we are pretty aware of design. Design surrounds us and we can differentiate what is good and what may not be so good. Even though I am not a designer, I have many friends that are, and as someone who has reviewed countless portfolios as a creative recruiter, I am naturally drawn [...]